How Bed & Biscuit Built Their Own DealFlow Engine and Launched a Fully Functional Origination System in Just 4 Weeks

Company we helped: Bed & Biscuit

Industry: Veterinary & Pet Services

Region: North East, United States

The Challenge

Bed & Biscuit wasn’t new to acquisitions. They had already completed their first deal and knew the M&A process inside out. But when they decided to scale and start acquiring multiple facilities in their industry, things got complicated fast.

Running their existing business took most of their time, leaving little room for consistent deal sourcing. They were trying to operate, grow, and find new acquisition targets all at once — and it was slowing everything down.

What they needed was a predictable system that could find and qualify potential sellers automatically, while they focused on running the company and meeting with serious owners.

The Solution

We worked together one-on-one to build a custom DealFlow Engine — the same system we use for our high-paying done-for-you clients, adapted for their business.

In just a few focused sessions, we:

  • Built a multi-channel outreach system using email, LinkedIn, SMS, and calls

  • Centralized everything into a CRM enhanced with AI to track and manage every opportunity

  • Shared our internal SOPs, outreach templates, and plug-and-play systems so they could easily duplicate what works

  • Guided them through setup and strategy in real time during 1-on-1 sessions

  • Helped them troubleshoot and optimize until the system was fully operational

The result was a complete origination engine they owned — not a service they depended on.

The Solution

We worked together one-on-one to build a custom DealFlow Engine — the same system we use for our high-paying done-for-you clients, adapted for their business.

In just a few focused sessions, we:

  • Built a multi-channel outreach system using email, LinkedIn, SMS, and calls

  • Centralized everything into a CRM enhanced with AI to track and manage every opportunity

  • Shared our internal SOPs, outreach templates, and plug-and-play systems so they could easily duplicate what works

  • Guided them through setup and strategy in real time during 1-on-1 sessions

  • Helped them troubleshoot and optimize until the system was fully operational

The result was a complete origination engine they owned — not a service they depended on.

The Results

  • A fully functional deal origination system built in under 4 weeks

  • Multi-channel outreach ready to run with proven templates and messaging

  • Centralized CRM with AI optimization for sourcing, qualifying, and nurturing leads

  • Total independence — their team can now manage and scale the system without outside help

  • A predictable pipeline to support their long-term roll-up strategy

Final Outcome

By building their own DealFlow Engine, Bed & Biscuit gained full control over their origination process. They no longer have to choose between running their business and finding new deals. Their system runs in the background - finding, qualifying, and organizing opportunities automatically - while they focus on growing their veterinary group.

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