How Northeast Business Services Built a Consistent Pipeline of Off-Market Acquisition Targets Across the East Coast

Company we helped: Northeast Business Services

Industry: Door, Window, and Cabinetry Manufacturing

Region: East Coast, United States

The Challenge

Northeast Business Services came to us with a familiar challenge: they had sourced a few promising deals and committed most of their time to closing one high-priority opportunity. But when that deal fell through, they were left with no backup and had to restart their search from scratch.

They needed to:

  • Build a consistent, proprietary pipeline of acquisition targets

  • Avoid wasting time on low-quality or brokered deals

  • Focus only on serious sellers that aligned with their thesis

  • Keep sourcing going in the background while negotiating active opportunities

They needed to:

  • Build a consistent, proprietary pipeline of acquisition targets

  • Avoid wasting time on low-quality or brokered deals

  • Focus only on serious sellers that aligned with their thesis

  • Keep sourcing going in the background while negotiating active opportunities

The Solution

We designed and launched a multi-channel outbound campaign tailored to Northeast Business Services’ criteria, which included:

  • Companies in the a very niche sector having less than 4,000 target companies to contact

  • EBITDA between $700K and $2M

  • Consistent cash flow over three years

  • Location to be East Coast

Our outreach strategy included

  • Direct outreach via email, SMS, and LinkedIn

  • Screening for bottom-line performance and acquisition readiness

  • Excluding brokered or widely-marketed deals

  • Filtering out businesses outside of geographic and EBITDA scope

  • Qualifying deals using questionnaires, loom videos and screening calls before meetings were booked

We stayed in the background, managing the outreach, qualification, and scheduling so the client could focus on closing.

Our outreach strategy included

  • Direct outreach via email, SMS, and LinkedIn

  • Screening for bottom-line performance and acquisition readiness

  • Excluding brokered or widely-marketed deals

  • Filtering out businesses outside of geographic and EBITDA scope

  • Qualifying deals using questionnaires, loom videos and screening calls before meetings were booked

We stayed in the background, managing the outreach, qualification, and scheduling so the client could focus on closing.

The Results

  • A qualified off-market opportunity with $10M in revenue and $2M EBITDA was generated within 7 days

  • A steady pipeline of new conversations with aligned sellers in the target industries with 10 meetings booked in the first 21 days of the campaign

  • Continuous flow of proprietary deals without overwhelming the internal team

  • Continuous flow of proprietary deals without overwhelming the internal team

What They Said

“This project accelerated our ability to grow the platform, connect with quality players, and build trust. We now have more traction, more users, and more momentum.”

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