Moonrise, a UAE-based search fund, engaged us while a live acquisition was already under LOI. With a high-stakes transaction in motion, they needed to keep their pipeline active in case the deal did not close, avoid downtime between acquisition attempts, and maintain a steady flow of off-market opportunities without pulling internal attention away from active deal execution.
We built a custom multi-channel origination system aligned with Moonrise's investment thesis and target market. The campaign focused on healthcare, education, and manufacturing businesses across the UAE, using direct outreach and structured qualification to identify owner-led businesses that matched their acquisition criteria.
Outreach was executed across email, WhatsApp, and LinkedIn to maximize reach and response rates. Companies were screened based on profitability, growth profile, and operational fundamentals.
All inbound opportunities were filtered through a custom qualification questionnaire, and every lead was pre-vetted before a call was scheduled. This allowed Moonrise to focus only on serious sellers aligned with their thesis rather than spending time on misaligned or low-intent conversations.